The best fishing rods in the world.
It’s a bold marketing slogan, but the Wisconsin company believes it has the products to back up the claim.
“For years, we felt we deserved it,” Jesse Simpkins, vice president of marketing for St. Croix Rods, said June 17 during the company’s annual Customer Appreciation Day at its headquarters in Park Falls.
St. Croix Rods Celebrates 75 Years in Park Falls, Wisconsin
